Monthly Archives: September 2008

Tip #22: Don’t make me use LinkedIn

The CEO’s email address should be on the company’s site. Unless he or she is afraid of publicity. And customers.

No excuses! It’s 2008. They make spam filters that work now.

8 Comments

Filed under Common sense

Tip #21: Noted

I know what you’re writing on that notepad.

  • Milk
  • Eggs
  • Diapers…

Am I right?

7 Comments

Filed under Meetings

Tip #20: Fake Busy

If you ask me how much time I have for a meeting, I will say 30 minutes. If the meeting is interesting, you’ll get an hour. Maybe more.

2 Comments

Filed under Lies

Tip #19: Jinx

Timacheff’s Law of Reciprocal Naming:

If you name your product “Perfect,” “Fast,” or “Easy,” it will be the opposite.

4 Comments

Filed under Bad ideas

Tip #18 (bonus): Comical PR

Launch a product with a comic book? Sure, why not? Probably one of those tricks that only works once, though.


2 Comments

Filed under Swag

Tip #17: Failmerge

“Dear Dan ,” = Fail. Unless my name is Dan. It isn’t.

4 Comments

Filed under Email