Making up new acronyms and jargon doesn’t make your story sound better.
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Pro PR Tips · Advice from a jaded tech journalist
So what does TLA stand for? Kidding. Point taken. But here’s the question I always wonder, who gets to be the authority on making things into acronyms? For example, who first said “search engine optimization” should now be SEO?
…but it does make for good newsroom fodder on a slow news day. OMG IFLMAO