If you’re a PR person sitting in the room while I interview your client, don’t pretend you’re a reporter and ask questions of said client during the meeting. Tech journalists are spoon-fed enough as it is, you don’t need to jam the flatware down my throat.
Come to think of it, I may institute a new no-PR-in-the-room policy. Don’t know why I hadn’t thought of that before.
See also: Tip #32: Hush, now.