If a product reviewer contacts you with a criticism of something you just pitched, asking for an explanation, respond asap.
Tip #7: Two-way from Twitter
Put your email address in your direct Twitters!
Tip #6: Tweet me
Twitter pitch? Ok, but direct only, and provide link and reply email in the Tweet.
Filed under Twitter
Tip #5: IM not impressed
A pitch on IM? Ugh. A least make sure I want to hear it before you start. Better yet: EMail (maybe this is just me).
Tip #3: Who likes audits?
You want me to do a 30-minute media audit on the phone? Bwahahaha.
Tip #2: Followup
If you talk to me on the phone and I ask you to follow up by email, do so immediately, while our call is still on my mind.
Tip #1: Psych!
If you ask me what’s a good time to call, I will tell you a time when I know I am not available.
Filed under Phone
Rafe
Pro PR Tips 