Tip #182: The more you write, the less I read

If it can be said in five words, might I suggest that using 87 is overkill?

LIVERMORE, CA and SOUTH PLAINFIELD, NJ–(Marketwire – Sep 7, 2011) – Addressing retailers’ desire to leverage the power and performance of the latest mobile devices to drive transaction efficiencies, improve operational visibility and in-store customer engagement, Epicor Software Corporation, a global leader in business software solutions for manufacturing, distribution, retail and services organizations, and Global Bay Mobile Technologies, a leading provider of next-generation mobile retail software, have partnered to provide retailers running heritage Epicor® software solutions with an innovative and comprehensive suite of mobile retail applications. (MarketWire)

Via Stuart Dredge on Twitter

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5 Comments

Filed under Common sense

5 responses to “Tip #182: The more you write, the less I read

  1. True…Article has shown the truth

  2. Mickey Blue Eyes

    I read all 87 words but still don’t know what they are announcing? Is it a smartphone app to purchase stuff from a store? Is it a pudding?

  3. Pingback: Disguising thoughts that aren't there - Experts Exchange Random Thought

  4. Pingback: RetailWire Discussion: BrainTrust Query: Non-Retail Change Agents « Meyers Research Center: THE BLOG

  5. Nigel Parry

    I remember winning in IT client some time ago by running an Epicor press release through a jargonbuster web site. Their score was almost off the charts. It seems things haven’t changed much.
    These guys probably don’t breathe in.

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