Monthly Archives: February 2010

Tip #139: I will honor the embargo… forever

This is really frighteningly accurate, with one exception. No journo would hang out on the phone this long explaining to the flack why they were turning down the pitch.

Video by Steve O’Hear of

Hat tip to Bill Baker.


Filed under Email, Phone

Tip #138: If I want trapeze artists, I’ll go to the circus

Samsung launches phone

Samsung spares no expense when launching a new phone. Photo credit: Bonnie Cha/CNET

If you’re hosting a press conference, you don’t need to make a musical number of  it. As CNET’s Kent German says, “It’s my job to attend, so if there’s enough room, the Internet works, we have a place to sit, and press check-in isn’t complete chaos, then I’ll be a happy camper. Even better, just send us an e-mail with your announcements.”


Filed under Meetings

Tip #137: Gate change

If you’re going to call and pitch me from an airport, find a spot to call from where your own voice will be louder than the boarding announcements coming over the loudspeakers.


Filed under Common sense, Phone