Don’t lecture, and don’t read from a script. Especially if you’re demoing over the phone, check in once in a while and see if I’m still there.
Monthly Archives: November 2009
If you’re presenting at an industry conference to a room full of people that includes press, showing slides stamped “Confidential” on screen sends a weird message.
If you’re pitching me on the phone, talk to me. Don’t read me the flippin’ press release. It puts me to sleep.