I’m Rafe Needleman. I’ve been covering technology and business since 1988. I started at InfoWorld as a reviews editor. Following that, I launched Corporate Computing magazine, and then moved on to become manager of advanced technologies for ZD Labs. In 1995, I became editor-in-chief of Byte magazine. I joined CNET as editor of CNET.com, shortly after it started in 1997.
In late 1998 I moved to Red Herring, as editorial director of the Events department. After a year I became editor of Redherring.com and started writing Catch of the Day, a column about startups, which was emailed to over 150,000 subscribers every weekday.
After Red Herring folded, I continued to review cutting edge technology, both online and in print, for a Business 2.0 column called What’s Next.
I’m back again at CNET, currently as the editor of Webware, a site about Web 2.0 applications.
I get a lot of pitches. So I started this blog. Sam Whitmore interviewed me about it.
You can pitch me here. If you dare.

3 Comments
October 10, 2008 at 5:51 am
[...] get caught in your own he said/she said misquoting argument with a source. According CNET Editor Rafe Needleman, your digital camera may even have this feature built [...]
December 8, 2008 at 10:06 am
[...] A good source for quick tips from the perspective of someone who’s being “pitched” all the time: ProPRTips.com by Rafe Needleman. [...]
December 8, 2008 at 10:44 am
[...] first is from Rafe Needleman. Rafe is an editor at CNET and someone I’ve always respected. Aside from a great list of [...]
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