Monthly Archives: December 2011

Tip #191: Would it kill you to use words?

I know, you think your email pitches look better if you put big, fancy graphics in them. But they don’t look so hot if your recipient has images blocked by default, or worse, is reading their messages on a smartphone … Continue reading

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Tip #190: Oh, that’s what I’m supposed to do?

Please banish this redundancy from your email subject lines: “Please read.” As opposed to what? Wait… there are answers! From Twitter: “Please Read …aloud, while standing on your head.” (@MattStubbs) “Please delete prior to opening” (@MrCippy) “Please perform a dramatic … Continue reading

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