When I say, “I really can’t take a call right now, I’m on deadline, can you e-mail me?” please do not respond with, “But I really want to talk to you.” (Via Caroline)
Entries from January 2009
January 22, 2009
Tip #103: Agency, Shmagency
PR people: I don’t care that much what agency you work for. What I care about is the company you represent. Therefore, this is smart:
January 15, 2009
Tip #102: I’m talking here
Dear PR Person: If you find me engaged in a conversation with one of your client company’s founders at a party or trade show, don’t interrupt to tell me about your other clients.
January 14, 2009
Tip #101: 0 bytes
If you’re going to hand out USB sticks with press materials and beta software on them, make sure they’re not blank.
Rafe